Resume
Summary
Senior WordPress Engineer with 10+ years building scalable, compliance-aware WordPress platforms in enterprise SaaS environments. Specialized in custom theme architecture, ACF-driven systems, CRM-integrated workflows, consent governance (OneTrust), and CI/CD deployment pipelines. Experienced working cross-functionally with marketing, compliance, and engineering teams to deliver high-performance, governed web ecosystems.
Core Expertise
- Custom Theme Architecture
- ACF & Gutenberg Blocks
- Salesforce / Pardot Integrations
- Gravity Forms + Webhooks
- UTM Attribution Systems
- GTM Governance
- OneTrust Consent Management
- Bitbucket CI/CD
- WP Engine & WordPressVIP
- Performance Optimization
- MultilingualPress
- PHP / JS / HTML / CSS
Professional Experience
ClearCaptions
Web Developer
2024 – Present
- Architect and maintain enterprise WordPress marketing platform in regulated
- environment
- Implemented consent-governed script architecture via OneTrust AutoBlock
- Migrated third-party scripts into categorized consent groups, reducing compliance risk
- Built Salesforce-integrated Gravity Forms workflows with persistent UTM tracking
- Designed environment-aware script injection (local / staging / production)
- Structured GTM governance for compliant marketing attribution
- Led removal of unauthorized tracking scripts and reduced render-blocking assets
GoFundMe
Manager, WordPress Engineering
2019 – 2024
Previous Positions: Senior WordPress Engineer, WordPress Engineer
- Integrated GoFundMe’s Design System into WordPress theme structure
- Built dynamic navigation menu based on user’s logged-in status and preferences
- Oversaw and reviewed work from outsourced contractors
- Launched GoFundMe’s first dynamic pricing calculator with real-time results
- Scale, translate & localize marketing/legal/trust & safety pages for INTL locales
- Launched GoFundMe’s first dynamic pricing calculator with real-time results
- Launched new marketing website for GoFundMe Charity product to increase product awareness
- Redesigned and rebuilt the GoFundMe Blog to optimize for SEO, driving marketing traffic and conversions
- Simultaneously migrated Core WordPress site to WordPressVIP while launching Causes product feature
- Instrumented Amplitude on key WordPress pages for granular level user data tracking
- Lead international translation and localization migration to MultilingualPress Enterprise Suite
- Launched new GoFundMe Newsroom with robust press/comms contact form
- Implemented page speed friendly Gutenberg Blocks and restructuring international content
- Onboarded, trained and managed WordPress team members
Previous Employers
Senior WordPress Developer
LawRank
2018 – 2019
Senior WordPress Developer
Traina Design
2017 – 2018
WordPress Developer
1.21 Interactive
2014 – 2017
WordPress Developer
Jacob Tyler
2013 – 2014
Marketing Specialist
Medicine Agency
2009 – 2011
Additional Technical Expertise
Platform Architecture & Governance
- Conducted privacy-focused script audits
- Designed modular WordPress architecture using ACF JSON sync and reusable
- component libraries
- Structured consent-based script execution framework using OneTrust
- Separated Google-managed tags (GTM) from non-Google third-party scripts
- Implemented category-based script activation logic
Martech & Analytics Engineering
- Built UTM persistence logic using localStorage + hidden form fields
- Integrated Salesforce campaign mapping into form workflows
- Implemented analytics tracking via GA4 and Amplitude
- Structured attribution capture across chat, forms, and landing pages
DevOps & Deployment
- Managed Bitbucket-based CI/CD deployments to WP Engine
- Maintained local → staging → production environment parity
- Implemented environment-based script loading
- Established QA and release processes
Education
BS, Entrepreneurship w/ Emphasis in Marketing
University of San Francisco
Awards
8th Annual Shorty Impact Awards
Winner – Branded Content
14th Annual Shorty Awards – GoFundMe’s AAPI Community Relief Fund
Winner – Fundraising
5th Annual Shorty Social Good Awards – GoFundMe Presents: True Stories of Good People
Finalist – Podcast